Have you ensured that your SEO services include optimization for Bing?

Your business website needs as many unique website visitors as it can get. Hiring a professional SEO service provider is one way of ensuring that you get the maximum number of visitors possible. Through search engine optimization of your website, you can ensure that it is available on search results so that users who are looking for topics related to your keywords can find your website easily. However, due to the immense popularity of Google as a search engine, SEO services tend to ignore other search engines like Yahoo and Bing, which can be huge crowd pullers.

Bing is the latest search engine to launch in the internet world and has generated quite a buzz with its launch. So if you are targeting visitors other than Google, consider Bing when you map out a plan with your SEO company. For your SEO services for Bing, consider the following:

• Content is very important for Bing’s search engines. And it prefers quantity for all content. Your pages should have more than at least 300 words, which is a bit more than Google requires. If you do not have the time for the content, your SEO service provider can help you out with professional content writing services.


• As with Google, Bing also gives importance to linking with other websites in the same industry. Most SEO companies provide link building services in their SEO packages, which you should take advantage of for optimization for Bing. So if you want to optimize for Bing, get SEO services which include link building.


• Bing is also usually interested in how old your website domain is. This means that even before you consider SEO services, your domain should be several years old. If it isn’t, you may have to maintain multiple domains or buy an older one to catch the eye of the Bing search engine. Your SEO company can also help in optimizing your website in such a way that any disadvantage in the domain age is offset through off-page and on-page SEO activities.


• Ask your SEO service provider to ensure that the MSNBot can crawl your website. Sometimes there are certain web crawlers which are prohibited from crawling certain websites. Check with your SEO company so that Bing’s crawlers are not in the prohibited crawlers list.


• If you want some content to be detected by Bing, ask your SEO service provider to ensure that it is not included in flash or image part of your website. Including important content in flash or images prevents web crawlers from reading the text.

Your SEO services campaign for Bing can be a success if you take the above-mentioned points into consideration. Specify your requirements regarding optimization for Bing with your SEO company, so that all SEO goals are clear for both parties.